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社长总编谈媒体融合 | 文汇报: 走出“驾轻就熟的陶醉”,关键在这六大转型

2019-11-24 19:34 | 来源:nba竞猜_nba中国官方网站_唯一官网
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  编者按: 习近平总书记在主持中共中央政治局第十二次集体学习时强调,推动媒体融合发展、nba竞猜全媒体成为nba竞猜面临的一项紧迫课题。党的十九届四中全会《决定》明确提出,建立以内容nba竞猜为根本、先进技术为支撑、创新管理为保障的全媒体传播体系。以习近平同志为核心的党中央站在国家治理高度,为加快推动媒体融合发展、建立全媒体传播体系指明了方向、提供了遵循。近日,中办国办印发《关于加快推进媒体深度融合发展的意见》,从重要意义、目标任务、工作原则三个方面明确了媒体深度融合发展的总体要求,发出了主力军全面挺进主战场的号令。围绕落实中央要求,各级各类媒体取得哪些进展成效?形成哪些规律认识?深度融合又有哪些发力方向?敬请关注“社长总编谈媒体融合”专栏报道。

  DANGQIAN,MIANDUIHULIANWANGDAILAIDETIAOZHAN,ZHONGGUOZHIMEIZHENGJIJIJINXINGRONGHEZHUANXINGFAZHANDETANSUO,XUDUOMEITIZOUCHULEGEJUTESEDERONGHEZHILU,YEDOUJINGLIZHEGAOBIEGUOWANGDETONGKUHEMIANXIANGQUANXINWEIZHILINGYUDEHUANGHUO。RUHESHUNLITUIJINRONGHEZHUANXING,XUNSUZAIHULIANWANGSHANGTISHENGCHUANBOLIHEYINGXIANGLI?nbaJINGCAIZAISHIJIANZHONGDETIHUISHI,GUANJIANYAOJIEJUEHAOYIXIALIUGEHEXINWENTI。

  一是思想与观念转型,尽可能形成全员共识是转型成功最核心最关键的问题

  NENGFOUZAIBAOSHEQUANYUANXINGCHENGJIAKUAITUIJINZHENGTIZHUANXINGDEZUIGUANGFANGONGSHI,SHIZHIMEINENGFOUSHIXIANSHUNLIZHUANXINGDEGUANJIAN。XUDUOZHIMEIWULUNZAIPINPAIYINGXIANGLIHAISHIJINGYINGYEJIFANGMIANDOUCENGYOUGUOHUIHUANGDELISHI,YOUXIEXIGUANZUOFARENGRANZAICHUANTONGLINGYUFAHUIZHEJIAODADEZUOYONG,DAPOLUJINGYILAIYOUSHIHOUXUYAOGENGDADEYONGQI,ERZHIMEIDESHUXINGTEDIANYOUJUEDINGLEQIWUFAWANQUANSHIYONGXINXINGHULIANWANGGONGSIDEYIZHENGTAOGUANLIYURENYUANKAOHEBANFA,ZAIRENYUANGUANLI、NEIBUZIYUANFENPEIHELIYIZHONGXINPEIZHIFANGMIANNANDUGENGDA。

nba竞猜  ZAIJIAKUAITUIDONGRONGHEZHUANXINGFANGMIANXINGCHENGTONGYIRENSHI,KANQILAIJIANDAN,QISHIHENNAN。DOUZHIDAOZHUANXINGDEZHONGYAOXING,DANYIYUDAOJUTIWENTI: ZHONGDIANLINGYUHECIYAOFANGMIANTOURUDELILIANGRUHEPEIZHIDIAOZHENG?ZENYANGBAOZHENGBAOZHIPINZHI?RUHEJINXINGJIXIAOJIANGLI?NAXIENEIRONGJUYOUJINGZHENGLIXUYAOGULI?WANGWANGJIUHUICHUXIANBUTONGDESHENGYINHEGUANDIAN。

  CONGSHANG、ZHONG、XIASANGECENGMIANKAN,ZHIMEILINGDAOCENG,YAOXINGCHENGJIANJUETUIJINQUANYUANZHUANXING、BAHEXINZIYUANQUANLIXIANGRONGMEITIGUANJIANHUANJIEQINGXIEDEGAODUGONGSHI,YIQINGXIDERONGMEITIFAZHANZHANLVEGUIHUAZHIDAOZHIMEIWEILAIFAZHAN;ZHONGCENGGANBU,YAOZHENGQUEDUIDAIYINRONGMEITIJIAGOUZHONGZUDAILAIDEDIAOZHENG,PINGHENGHAOZHIMEIBAODAORENWUYURONGMEITIBAODAOYAOQIUDEGUANXI,JIANJUEBAHEXINGUGANLILIANGTOURUDAORONGMEITISHENGCHANYIXIAN,YANJIUXINMEITIGAOJIANDEGUILVYUTEDIAN,DAIDONGNEIRONGSHENGCHAN;YIXIANCAIBIANJINGYINGRENYUAN,ZEYAORENQINGRONGHEZHUANXINGDEDASHISUOQU,JIJITOURU,JIAKUAISHIXIANZISHENZHUANXING。

  YINCI,SHIXIANSIXIANGZHUANXING、GUANNIANZHUANXING,JUEBUSHIKAIYICIDONGYUANHUIJIUNENGGOUJIEJUEDE,ERSHIGUANCHUANYURONGHEZHUANXINGDEQUANGUOCHENG,ZAITUIJINGAIGEZHONG,TONGGUOGEGECENGJIDEDIAOYANZUOTAN,TINGQUGEFANGMIANYIJIANYUJIANYI;JIAQIANGQUANYUANPEIXUN,XINGCHENGNEISHENGNINGJULI;BUDUANJINXINGJIEDUANXINGZONGJIE,YANJIUGUILVFANSIWENTI,YIYIWANGWUQIANDEJIANJUEDUANJUEHUANXIANG,YIQUDEDEJIEDUANXINGCHENGGUOJILIYINDAOQUANYUANXIANGGONGTONGDEMUBIAOQIANJIN,XUNXUJIANJINDIZAINEIBUXINGCHENGZUIDAGONGSHI。

  二是顶层设计转型,按融合需求调整组织架构设置

nba竞猜  NENGFOUANZHAOHULIANWANGSIWEIHERONGMEITIXUQIULAIZHONGXINGUIHUASHEZHIMEITIZUZHIJIAGOUHESHENGCHANLIUCHENG,SHINENGFOUSHUNLITUIJINZHIMEIZHUANXINGDEJICHUHEBAOZHANG。

  ZHIMEIZHUANXING,YAOJIEDAHAO“ZHENRONGHE”HAISHI“JIARONGHE”ZHEIDAOKAOTI。JIANYIGEWANGZHANHEKEHUDUAN,BABAOZHINEIRONGBANSHANGQU,YESUANYIZHONG“RONGHE”,DANZONGGUANGUONEIZHIMEIRONGHEZHUANXINGZUODEBIJIAOHAODE,WANGWANGDOUSHISHIXIANLEDINGCENGSHEJIHELIUCHENGZAIZAO。

  YUZHIMEISHENGCHANBI,RONGMEITICHANPINDECAIJI、ZHIZUO、FABU、TUIGUANG、HUDONG、FANKUIDENGQUANLIUCHENG,YUZHIMEITUWENGAOJIANDEZHIZUOKANFABI,HUANJIEGENGDUO。JISHINIANLAI,JIYUZHIMEIYUNZHUANJIANLIDECAIBIANFAZUZHIJIAGOU,YIBUNENGWANQUANSHIYINGMUQIANRONGMEITINEIRONGCHANPINDESHENGCHANYUFABU,BIXUDUIZHIMEIZUZHIJIAGOUJINXINGSHIDANGDIAOZHENG,FOUZEZAIRONGHEZHUANXINGTUIJINZHONG,JIUHUIJUBUWEIJIAN,NANYIQUDESHIXIAO。

  CONGGUONEICHUANTONGZHIMEIZHUANXINGTANSUOKAN,YOUDEJINXINGLEDINGCENGZUZHIZAIZAO,DUIBAOSHEBUMENJINXINGZHONGZU,BAGUOQUWEIRAOBAOZHIZUZHISHENGCHAN,CHEDIDIAOZHENGWEIWEIRAOXINWENKEHUDUANHEWANGZHANLAIZUZHISHENGCHAN,CHUCHUANTONG“CAIJIZHONGXIN、BIANJIZHONGXIN、JISHUZHONGXIN”WAI,ANZHAORONGMEITIFAZHANDEXUYAO,YUNYUCHU“FENFAZHONGXIN、HUDONGZHONGXIN、HUODONGZHONGXIN、SHIJUEYUSHIPINZHONGXIN、SHENDUZHONGXIN、KAOPINGPEIXUNZHONGXIN”DENGYIPIXINDEBUMEN,ZHEIXIEBUMENDESHEZHIHEGUGANLILIANGDEPEIZHI,TIXIANCHUBAOSHEDUIXINMEITINEIRONGCHANPINSHUXINGTEDIANDERENSHIHEZHONGSHICHENGDU。BIRU,WENHUIBAOWEITUIDONGHAIBAO、ZHANGTU、H5HESHIPINSHENGCHAN,JIANGBAOSHEYUANYOUDESHEMEIBUJIYUANSHUXINMEITIZHONGXINDESHIPIN、MEIBIANDENGRENYUANHEBINGZUJIAN“RONGMEITISHIPINJUHEBU”,JIDAZHICHILERONGMEITICHANPINDESHENGCHAN。

  YOUDESHISHENGCHANLIUCHENGZAIZAO,GAIBIANYUANYOUDEJIZHE——BIANJI——BUZHUREN——FUZONGBIANJIZHEIYICHUANTONGSHENGCHANSHENHELIUCHENG,TUIDONG“LANMUZHI”HUOZHIBANZHUBIANFUZEZHI,TONGGUOSHENHEQUANXIANDEXIAFANG,SHIXIANRONGMEITI24XIAOSHIKUAISUFABU;YOUDESHIBUMENJIAGOUZAIZAO,TONGGUOJIANLI“GONGZUOSHI”“XIANGMUZU”,YI“QINGQIBING”MOSHIDAPOCAIFANGBUMENZHONGXINZHI,SHIXINGDULIDEJIXIAOJIANGLIZHIDU,ZAICAIBIANHEXINZHONGDIANLINGYUSHIFANGCHUQINGNIANYIXIANCAIBIANRENYUANDESHENGCHANLI。BIRU,WENHUIBAOJIANGYUANLAIDEWUDACAIBIANZHONGXIN,SHEZHIWEI9GEXIAOBUMEN,ZEQUANLIGENGJIAMINGQUE,YEGENGFANGBIANZHIHUI,DANGYUDAOZHONGDABAODAORENWUSHI,YOUKEYIKUABUMENZUJIANZHUANMENDEBAODAOXIAOZU,TONGGUOKUABUMENCEHUAXIEZUO,XINGCHENGGONGZUOHELI。

  三是技术转型,走出符合纸媒特点的技术发展之路

  JISHUCHUANGXINNENGLIKUIFAHEJISHUTUANDUIBORUOKEYISHUOSHICHUANTONGZHIMEIRONGHEZHUANXINGDAOLUSHANGZUIDADELANLUHU。NEIME,RUHEJIEJUEZHIMEIRONGHEZHUANXINGJISHUNENGLIKUIFAHEJISHURENCAIDUANQUEDENANTI?

nba竞猜  JINJINIANLAI,CHUANTONGZHIMEIDEXINMEITIBUMENDADUOJIANLILEJISHUTUANDUICHUXING,DANYUHULIANWANGGONGSIDONGZHEYIWANYIQIANJIDEJISHUTUANDUIBI,LIANGZHEGENBENBUZAITONGYIGEDENGLIANGJISHANG。XINMEITIFAZHANYINGDANGYIJISHUQUDONGWEIZHU,DANCHULEJIGEBIEJUYOUQIANGDASHILIDEPINGTAIJICHUANTONGZHIMEI,NENGYIKAOPANGDADEJISHUTUANDUILILIANGZUODAOJISHUYANFASHUCHUWAI,DADUOSHUSHENGJI、DISHIJIZHIMEIHEDOUSHIMEITIHENNANYOUDALIANGDEZIJINYONGDAOJISHURENCAIWAJUE、TUANDUIZUJIANYUYANFATOURUSHANGQU,WADAODEJISHURENCAIYEJIAONANLIUZHU。

  YINCI,YIXIEZHIMEIZOULEYITIAO“JISHUWAIBAO——ZIYOUTUANDUIJIWAIBAOHEZUO——YUSHANGYEHULIANWANGPINGTAILIANHEYANFA”DEDAOLU。TEBIESHISUIZHE5GJISHUYURENGONGZHINENGJISHUDEFAZHAN,ZAIRENGONGZHINENGXINWENCHUANBOYINGYONGYANFAFANGMIAN,CHUANTONGZHIMEIYUHULIANWANGSHANGYEPINGTAIDEMUBIAOSHIYIZHIDE,SHANGYEPINGTAIJUYOUZIJINHEYANFARENCAIDEYOUSHI,QUESHAODESHIXINWENCHUANBOCAIBIANFAYINGYONGCHANGJINGDESHIJIAN,ERZHEIQIAQIASHICHUANTONGMEITIDEYOUSHISUOZAI,SHUANGFANGQIANSHOUHEZUOJINXINGRENGONGZHINENGJISHUZAICAIJI、ZHIZUO、FENFADENGFANGMIANDEYANFATANSUO,SHIZHIMEIKUAISUBAITUOJISHUDUANBAN,LIYONGYOUXIANZIJINSHIXIANJISHUTUPODEJIEJING,GUONEIXUDUOZHIMEIYIJINGKAISHIJINXINGZHEIFANGMIANDETANSUO。SHANGHAIBAOYEJITUANZAIJITUANCENGMIANCHENGLIJISHUWEIYUANHUI,ZHIDINGYUTUIDONGZONGTIJISHUFAZHANZHANLVEGUIHUA,JINXINGJISHUZIYUANJICHENGYUFENXIANG,SHIXIANNEIBUZIYUANGONGXIANGYUHUBU,ZHEIWEICHANGBUSHIYIZHONGYOUYIDETANSUO。

  四是传播方式转型,拓展分发渠道,以互联互通扩大传播力

nba竞猜  TIGAOCHUANBOLI,GUANJIANZAIYUCHUANTONGBINGYOUXIAO。YUBAOZHIZHEIYIDANYICHUANBOPINGTAIBUTONG,HULIANWANGCHUANBOJUYOUJIQIANGDEHULIANHUTONGXING。ZHIMEITISHENGZAIHULIANWANGSHANGDECHUANBOLIYINGXIANGLI,YAOZHONGSHIBAQUDAOnbaJINGCAIHECHUANGXINZUOWEIJINQIFENDOUMUBIAO,BAPINGTAInbaJINGCAIHECHUANGXINZUOWEIYUANQIFENDOUMUBIAO,FENBUZHOUFENJIEDUANWENBUTUIJIN。

  ZAIZHIMEITUOZHANFENFAQUDAODEGUOCHENGZHONG,JINGCHANGHUIMIANDUI“SHEIWEISHEIDAGONG”DEKUNHUO,YIXIECAIBIANRENYUANJUEDE,TONGGUOHEZUO,BAYOUZHINEIRONGTIGONGJIJIAODADESHANGYEHULIANWANGPINGTAI,SHIZAIWEITAREN“DAGONG”。DANYOURONGNAIDASHIHULIANWANGDEYIDASHUXING,YOUZHINEIRONGZHIYOUZAIGENGDAPINGTAILUCHU,BEIGENGDUODUZHEKANDAO,CAINENGZUIDACHENGDUTISHENGQICHUANBOLIYINGXIANGLI。TONGSHI,YEYAOYANJIUCHUANBODEMUBIAOSHOUZHONG,ZHONGSHIFENZHONGYOUXIAOCHUANBO,KUODAZHONGDIANRENQUNDEFUGAIMIAN。

nba竞猜  ZAIJINXINGNEIBUGAIZAODETONGSHI,YAOQUEBAOCHUANBOQUDAOCHANGTONGWUZU,GAIBIAN“XINXIGUDAO”JUMIAN,TONGGUO“JIECHUANCHUHAI”SHIXIANYOUZHINEIRONGZUIGUANGFANDEFENFA,TONGGUOJINGZHUNDINGWEIYINGXIANGYAOYINGXIANGDEREN,ZHEISHIXUNSUTISHENGZHIMEICHUANBOLIYINGXIANGLI、QIANGZHANHULIANWANGYULUNYINDAOZHUZHENDI、TUXIANMEITIPINPAIYUJIAZHIDEGUANJIAN。

  五是内容产品与生产方式转型,寻找互联网产品的核心竞争力

  ZHIMEIDERONGHEZHUANXINGGONGZUOCHENGXIAORUHE,ZHUYAOJIUSHIKANQISHENGCHANDENEIRONGSHIFOUZAIJICHENGYUANYOUYOUSHIDEJICHUSHANG,NENGANZHAOHULIANWANGCHUANBOGUILVJINXINGCHUANGXINFAZHAN,SHIXIANCHUANBOYUYINGXIANG。CONGXINWENCHUANBODENEIRONGKAN,ZAIWENTI、WENFENG、WENQIFANGMIAN,SHIHEHULIANWANGCHUANBODERONGMEITICHANPINYUYIBANZHIMEIBAODAOYOUZHEJIAODACHAYI。RUGUOJIANDANDIJIANGZHIMEIBAODAOBANSHANGHULIANWANG,ZHEIYANGDE“RONGHEZHUANXING”JIUSHIDIANXINGDE“HUANTANGBUHUANYAO”。NEIRONGZHUANXINGZHUYAOTIXIANZAIYIXIAJIGEFANGMIAN:

  WENTIWENFENGZHUANXING: YOUBIEYUXIAOXI、PINGLUN、TONGXUN、FANGTANDENG,RONGMEITICHANPINDEWENTI、WENFENGCHENGXIANCHUGENGJIAHUOPOZIYOUDEQUSHI,CHUXIANLEGENGDUOKOUSHUSHILU、QINLISHIBAODAO。YOUDEBAODAORUTONGWANGYOULIAOTIANWEIWEIDAOLAI,YOUDEBAODAOTUXIANZUOZHEGUANDIANHEQINGXUHUANEIRONG,YINDAODUZHETONGBEITONGXI;BIAOTIZISHUZHANGDUANTEDIANYEYUZHIMEIBIAOTIJIONGYI,GENGJIASUIXING,GENGJIAQIANGDIAOXINXILIANG、XIYINLIHEGANRANLI。

  SHENGCHANFANGSHIZHUANXING: DADUOSHUZHIMEIMUQIANCAIQUDEHAISHIYIQUYUHETIAOXIANWEIZHUDEXINXICAIJISHENGCHANMOSHI,ERRONGHEZHUANXINGZEZAIYUANYOUDEJICHUSHANG,TEBIEJIAQIANGLEREDIANXINWENPINGSHU、ZHUANJIAPINGDIAN、SHENDUDIAOCHADEBIZHONG,DAPOLEDIYUXIANZHIYUTIAOXIANFENGONGDEJUXIANXING。WANGWANGYIGEREDIANXINWENCHUXIAN,BUTONGCAIFANGBUMENCONGGEZIJIAODUCHUFA,FENFENGUNDONGGENJIN,SHIXIANDUIXINWENREDIANDEKUAISUQUANFANGWEIFUGAI,ZAICIGUOCHENGZHONG,RONGMEITIZHIHUIZHONGXINJINXINGTONGYIZHIHUIXIEDIAO。SHENGCHANFANGSHIZHUANXINGDAILAIDESHIDUITUFAREDIANXINWENDEKUAISUFANYING、BAODAOSHIYEDEJIDATUOZHAN、FAGAOSHULIANGHEZHILIANGDENGFANGMIANJUNHUIQUDEMINGXIANTISHENG。

  CHANPINXINGTAIZHUANXING: RUGUOSHUO,YIQIANZHIMEIDECHANPINXINGTAIZHUYAOSHITUWENBAODAO,RONGHEZHUANXINGHOU,ZEGENGJIAFENGFUDUOYANG,BAOKUOTUWEN、DUANSHIPIN、H5CHANPINDENGXIANSHANGRONGMEITICHANPIN。BIRU,ZAI2020NIANQUANGUOLIANGHUIBAODAOZHONG,WENHUIBAOJIANGDUOGEZHAN“YI”QIJIANDEGANRENCHANGJINGSHIPIN,YUXIJINPINGZONGSHUJICANJIAHUBEIDAIBIAOTUANSHENYISHIYIDUANSHENQINGDEHUAYU,TONGGUOERCICHUANGZUOZHENGHEZAIYIQI,JIXIANGGUANGDAWANGYOUCHUANDILEZUIZHENSHI、ZUIZHUNQUEDE“LIANGHUISHENGYIN”,YOUTONGGUODUOMUGANRENCHANGJING,ZHONGXINHUANQIDAJIAXINZHONGDEHUIYIYUGANDONG,XIANGGUANBAODAOCEHUAJINGXIN、JIANJIDEDANG。

  YI“WENHUISHIPING”WEIDAIBIAODEGELEIPINGLUNBAODAOSHIWENHUIRONGMEITIZHONGDIANDAZAODEXINWENCHANPIN,DANCILEI“YINGHE”PINGLUNBAODAOZAIWANGLUOYULUNCHANGZHONGYOUSHICUNZAICHUANBOLIXIANGDUIBUZUDEWENTI。WEILEGENGHAOSHIYINGWANGLUOCHUANBOGUILV,YOUQISHIBIANYUZAIQUANQUNDENGSHEJIAOMEITIZHONGCHUANBO,WENHUIRONGMEITIZHUZHONGWEIZHONGDIANPINGLUNSHEJIPEIYOUERWEIMADEHAIBAO,TISHENGLEnbaJINGCAIXIANGGUANDEWENZHANGDEWANGSHANGCHUANBOLI。

  SUIZHERONGHEZHUANXINGXIANGZONGSHENTUIJIN,CHANPINXINGTAIKENENGFASHENGGENGDABIANHUA,JIANGCONGTUWENBAODAO、RONGMEITICHANPINXIANGYUXIANXIAHUODONGXIANGJIEHEDEXIANGMUCHANPINZHUANXING,CHUANTONGJIZHEBIANJI,JISHIBAODAODEZHUANXIEZHE,YESHIXIANGMUCHANPINJINGLI、HUODONGCEHUAZHE、ZUZHIZHEHETUIGUANGZHE。

  六是考核模式转型,建立科学的全媒体采编人员考核机制

nba竞猜  CHUANTONGZHIMEIRONGHEZHUANXINGHOU,JIYUBAOZHIDECHUANTONGKAOHEJIZHIYIBUZAISHIYONG,XUYAOJIANLIYITAOKEXUEDEQUANMEITICAIBIANRENYUANKAOHEJIZHI。CONGMUQIANGUONEIZHIMEIRONGHEZHUANXINGHOUDEJIXIAOKAOHEBANFAKAN,ZHUYAOCAIQUYIXIAJIZHONGMOSHI:

  ASHICHUANTONGBAOZHIKAOHEFANGSHIBUBIAN,DUIRONGMEITIGAOLIULIANGGAOJIANANPAIMINGQIANHOUJIYUBUTONGDANGCIDEJIANGLI;BSHIJIANLIYIRONGMEITIWEIZHUDEKPIKAOHEJIZHI,DUICAIJIDAODEDIANJILIANG、PINGLUNLIANG、CHUANBOLIYINGXIANGLISHUJUJINXINGJIAQUANTONGJI;CSHIZAIJINXINGKPIKAOHEDETONGSHI,YOUCAIBIANBUMENFUZEREN、DISANFANGZHUANJIAGENJUGAOJIANTICAIZHONGYAOXING、CAIFANGNANDUJIYURENGONGPINGFEN,ZONGHELIANGGEFENSHUXINGCHENGYIPIANGAOJIANDEZUIZHONGFENZHI,BINGANCIJINXINGJIXIAOKAOPING;DSHIBUJINXINGKPIKAOHE,YOUBUMENFUZERENDUISUOXIACAIBIANRENYUANDEGONGZUOBIAOXIANJINXINGZONGHEKAOPING。

nba竞猜  MUQIAN,CHUANTONGZHIMEIDADOUZAINULITANSUOJIANLIFUHEZIJITEDIANDEJIXIAOKAOPINGBANFA,CAIQUDEFANGFAGEBUXIANGTONG,YOUDEJIANDAN,YOUDEFANSUO,SHANGWEIXINGCHENGYIGEJUYOUPUBIANSHIFANZUOYONGDE“BIAOZHUNDAAN”。

nba竞猜  MUQIAN,WENHUIBAOZHENGZAITANSUOJIANLIYITAOFUHEMEITIRONGHEFAZHANXUQIUDEQUANMEITIJIXIAOPINGGUKAOHEXITONG,YITUOHULIANWANGCHUANBOSHUJUSOUJIJISHU,DUIGECAIBIANBUMEN、RENYUANDEWANGSHANGCHUANBOLIYINGXIANGLIXIAONENGJINXINGZONGHEPINGJIA,YICIJILIYOUZHIBAODAODESHENGCHANZHIZUO。

  CHUANTONGZHIMEIRONGHEZHUANXINGSHISHIDAIFAZHANDEBIRANYAOQIU,ZHIYOUDADANTANSUO,ZOUCHUJIAQINGJIUSHUDETAOZUI,DAPOTANTANGUANGUANDEMILIAN,BAITUODESHIJINTUIDEYOUXIN,YONGGANDIYONGBAOBIANGE,CAINENGSHIBAODAOZHILIANGHESHUIPINGYOUYIGEMINGXIANTIGAO,ZHANGWOHAOYULUNCHANGDEZHUDONGQUANHEZHUDAOQUAN,ZAIJILIEDEHULIANWANGJINGZHENGZHONGTUOYINGERCHU。(ZUOZHEWANGXINZHIXIWENHUIBAOFUZONGBIANJI)

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  社长总编谈媒体融合|吉林日报: 从“在地化”融起 向“云端化”聚合

  社长总编谈媒体融合|新华报业传媒集团: 守正 深融 跨界 共生

  社长总编谈媒体融合|上海报业集团: 八大项目助“融媒体”向“智媒体”蝶变

  社长总编谈媒体融合|解放日报: 优质内容供给的“不二法门”

  社长总编谈媒体融合|湖南日报社: “加减乘除”, 跑出融合加速度

  社长总编谈媒体融合|湖南广播电视台: 不断超越的媒体融合“芒果模式”

  社长总编谈媒体融合|湖南红网新媒体集团: 构建“双网四级四屏”树型传播体系

  社长总编谈媒体融合|安徽新媒体集团: 兼收并蓄有取舍 锁定“四态”辟蹊径

  社长总编谈媒体融合|福建日报社: 转型不是简单转移,平台需要真正赋能

  社长总编谈媒体融合|山东广播电视台: 融合加速跑 共享“一朵云”

  社长总编谈媒体融合|河南日报报业集团: 让思想拥有流量 把“重要的”做成“需要的”

  社长总编谈媒体融合|湖北日报传媒集团: 深融“脱胎换骨” 应对四大挑战

  社长总编谈媒体融合|海南广播电视总台: 革新图存、赢得未来的“二次创业”

  社长总编谈媒体融合|哈尔滨日报报业集团: 为人人的全媒体转型赋责、赋能、赋利

  社长总编谈媒体融合|广东广播电视台: 大小屏双轮驱动 重构大视频生态

  社长总编谈媒体融合|广西日报社: “四圈深融”,有道也有术

  社长总编谈媒体融合|新疆日报社: “石榴云”赋能,突破融合壁垒

  社长总编谈媒体融合|陕西日报社: 走好全媒体时代群众路线 做好深融大文章

  社长总编谈媒体融合|钱江晚报: 唯有打破,才能重构

  社长总编谈媒体融合|华龙网: 1+41,答好融合加法题

  社长总编谈媒体融合|上游新闻: 答好三元“化学题”,释放强劲融能量

  社长总编谈媒体融合|扬子晚报: 打破路径依赖 重塑融合“基因”

  社长总编谈媒体融合|济南广播电视台: “五化”共融 打造智媒生态圈

  社长总编谈媒体融合|郑州报业集团: 重塑“内容+”发力融合3.0

 社长总编谈媒体融合|齐齐哈尔市新闻传媒中心: 融人融事融心 多维激发生产力

  社长总编谈媒体融合|石嘴山市新闻传媒中心: 合而融,小而美

  社长总编谈媒体融合|柳州日报社: 打造内外“双循环”媒体生态系统

  社长总编谈媒体融合|福州日报社: “三级融合”打破界限 非报业务焕发活力

  社长总编谈媒体融合|鄂州市融媒体中心: 破瓶颈,新旧动能加速转换

  社长总编谈媒体融合|湘潭日报社: 融人 强物 改制 聚力

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